SellYourHotel.com connects global investors with Türkiye's tourism opportunities

By Esra Tekin

ISTANBUL (AA) - As global tourism returns to a growth trajectory, Türkiye is once again capturing the attention of international investors by breaking historical records.

Hosting over 62.2 million tourists as of 2024, Türkiye is not only Europe’s fastest-growing tourism destination but also offers unique investment opportunities with high potential.

In light of these developments, SellYourHotel.com is emerging as a pioneering platform that is reshaping the future of tourism investments.

The platform provides end-to-end services to international investors looking to discover, acquire, renovate, and brand high-potential hotel and tourism assets in Türkiye.

- Professional hotel investment: acquire, renovate, brand, create value

SellYourHotel.com goes beyond simple hotel sales. It offers value-added services such as property valuation, renovation planning, digital transformation, and integration with international hotel brands.

From Türkiye's coastal towns and thermal resorts to metropolitan centers like Istanbul and culturally rich cities, the platform offers strategic consultancy across a wide portfolio.

Murat Goktug Aksu, chairman of JRO Yatirim (Investment) — the parent company of both SellYourHotel.com and OteliniSat.com — said: “Türkiye's tourism sector is now evolving not just in size but in efficiency and sustainability. It’s no longer just about acquiring hotels, but about renovating, branding, and eventually reselling them at higher value.

"This model is becoming far more attractive and profitable for investors. At SellYourHotel.com, we are at the very heart of this transformation, providing a 360-degree solution for our clients," he added.

- Safe haven for investors

Unlike traditional listing platforms, SellYourHotel.com connects only qualified investors with serious sellers.

Using a proprietary “smart matching” system, the platform aligns portfolios with the buyer’s investment vision and budget.

This ensures a fast, efficient, and value-driven process.

“Türkiye is currently one of the most accessible and lucrative destinations for global investors. And it’s not just large investment funds — we offer tailored opportunities for individual investors as well, from boutique hotels to income-generating projects. SellYourHotel.com brings these opportunities together in the most transparent and professional manner," said Goksel Akman, general manager of JRO Yatirim.